Sally is currently a director of Beerenberg Pty Ltd. She holds a Bachelor of Business (Marketing), University of South Australia; Master of Social Science (International Development), RMIT; Graduate of the Authentic Leaders Course at Harvard Business School; and is a graduate of the AICD Company Directors Course (GAICD).
After a career in marketing, international development and community services management, Sally joined her family business, Beerenberg Farm, in 2008. From 2008 to 2024, Sally was Marketing Director and in 2024 was appointed Executive Director of Brand and Tourism.
Sally is the Director of the Beerenberg Foundation, set up in 2011 to support community organisations to conserve and celebrate Hahndorf’s natural, built and cultural heritage. She has been a board member of the Adelaide Hills Tourism Association since 2024. Sally joined the Variety – the Children’s Charity of SA Board in 2021 and in 2022 was appointed Deputy Chair and then Chair in 2023, a position which she currently holds.